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Jarrow Formulas® Launches 5000 IU Vitamin D3 the Most Bioavailable Form of Vitamin D

Los Angeles, CA, May 6, 2010 – Jarrow Formulas®, Inc., a global wellness and nutritional product company headquartered in Los Angeles, CA, has announced the launch of Vitamin D3, 5000 IU, which utilizes only cholecalciferol, the superior kind of vitamin D, to ensure the delivery of a high quality, more bioavailable form of vitamin D.

Adequate vitamin D is essential for optimal health. Jarrow Formulas’ Vitamin D3 contributes to the required daily intake of vitamin D and aids in healthy bone development, remodeling, and maintenance, as well as healthy immune function and cell protection in both the young and the old.

Supplementing with Vitamin D3 is beneficial for individuals with a lower level of vitamin D due to limited dietary intake, sun exposure, and aging, and also for those who are interested in balanced bone, muscle, and immune health. Low levels of Vitamin D are linked to poor heart health and insulin resistance.

“Within the last decade, there has been what amounts to a virtual rediscovery of vitamin D,” says Dallas Clouatre, Ph.D, who spearheads Product Development for Jarrow Formulas. “A renewed research focus on the ‘sunshine’ vitamin already has shown that vitamin D provides a treasure trove of health benefits, and does so safely and inexpensively.”

The suggested retail price (SRP) for Jarrow Formulas’ Vitamin D3, 5000 IU is $12.95 for a bottle of 100 softgels. Recommended usage is 1 softgel daily with food or as directed by your qualified health consultant.

Jarrow Formulas is a nutritional supplement formulator and marketer founded in 1977 and incorporated in 1988.  The company markets its products throughout the United States and internationally in more than 20 countries in Europe, Asia, Israel, Azerbaijan and Latin America.  The company offers a complete line of nutritional products that includes vitamins, minerals, probiotics, standardized herbal concentrates, amino acids, enzymes and enteral nutrition formulations.  Jarrow Formulas, Inc. is active in regulatory affairs, helping to maintain American’s rights to free access to dietary supplements. Its products are manufactured by Jarrow Industries Incorporated, a pharmaceutical quality facility located in Santa Fe Springs, CA. For more information, contact Mark Becker, Director, Advertising/Communications toll free at (800) 726-0886 or access the Jarrow Formulas Web site at www.Jarrow.com.

For a free Jarrow Formulas’ product sample, access www.Jarrow.com/sample.

For more information about Jarrow Formulas’ industry-leading probiotic products, access www.jarrowprobiotics.com.

To view Jarrow Formulas’ growing video library, access www.YouTube.com/jarrowformulas.
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*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
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