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Jarrow Formulas® Ideal Bowel Support 299v™ and Fem Dophilus® Win Better Nutrition Magazine’s 2010 “Best of Supplements” Award

Los Angeles, CA, September 21, 2010 – Jarrow Formulas®, Inc., a global wellness and nutritional product company headquartered in Los Angeles, CA, has announced that Ideal Bowel Support 299v™, a clinically validated probiotic product the supports healthy gastrointestinal function, and Fem Dophilus®, another clinically validated probiotic that promotes urogenital health, has won Better Nutrition Magazine’s 2010 “Best of Supplements” Award.

Ideal Bowel Support 299v was one of three winners in the “New Products” category. Fem Dophilus was named among the three winners in the “Women’s Health” category.

The award recognized outstanding supplement products in categories ranging from heart health and immunity to pain relief and cancer prevention.

Better Nutrition Magazine selected the winning products by conducting extensive interviews with a panel of experts, including naturopaths, medical doctors, and experts in the supplement industry. These experts also completed a comprehensive supplement survey and provided feedback on various supplements in 31 categories.

Ideal Bowel Support (IBS) 299v helps alleviate digestive discomfort, bloating, bouts of constipation and occasional diarrhea. This Jarrow Formulas’ probiotic contains 10 billion beneficial organisms per vegetarian capsule and does not require refrigeration.  It is also both dairy and gluten free. Ideal Bowel Support 299v contains Probi’s proprietary probiotic strain Lactobacillus plantarum 299v (Lp299v) which has been shown in clinical trials to survive and colonize the digestive tract to alleviate intestinal discomfort in 95% of the patients studied. IBS 299v also promotes regularity, enhances intestinal comfort and optimizes immune function.

Fem-Dophilus is the only oral probiotic clinically documented to restore and maintain a healthy vaginal flora and reduce the risk of urogenital infections. It features the world's most documented probiotic strains for women's health, Lactobacillus rhamnosus GR-1™ and Lactobacillus reuteri RC-14™. Research has confirmed that GR-1™ and RC-14™ taken as an oral supplement colonizes and protects the vaginal tract. More than 20 years of research has shown that GR-1 and RC-14 helps to restore and maintain the balance of flora important to vaginal health and the health of the urinary tract overall.

“There are so many choices for supplements that finding products that are truly efficacious can be daunting,” says Mark Becker, Director, Advertising/Communications for Jarrow Formulas. “What makes this recognition so satisfying is that both Ideal Bowel Support 299v and Fem-Dophilus have been proven effective in clinical settings. Each product is in line with Jarrow Formulas’ objective which is to offer high-quality, effective, affordable, and cutting-edge nutritional products that are based on sound scientific research and data.”

Jarrow Formulas is a nutritional supplement formulator and marketer founded in 1977 and incorporated in 1988.  The company markets its products throughout the United States and internationally in more than 20 countries in Europe, Asia, Israel, Azerbaijan and Latin America.  The company offers a complete line of nutritional products that includes vitamins, minerals, probiotics, standardized herbal concentrates, amino acids, enzymes and enteral nutrition formulations.  Jarrow Formulas, Inc. is active in regulatory affairs, helping to maintain American’s rights to free access to dietary supplements. Its products are manufactured by Jarrow Industries Incorporated, a pharmaceutical quality facility located in Santa Fe Springs, CA. For more information, contact Mark Becker, Director, Advertising/Communications toll free at (800) 726-0886 or access the Jarrow Formulas Web site at www.Jarrow.com.

For more information about Jarrow Formulas’ industry-leading probiotic products, access www.jarrowprobiotics.com.

To view Jarrow Formulas’ growing video library, access www.YouTube.com/jarrowformulas.
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*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
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