Jarrow Formulas® Bone-Up® and Vision Optimizer® Win Better Nutrition Magazine's 2009 "Best of Supplements" Award

Los Angeles, CA, November 17, 2009 – Los Angeles-based Jarrow Formulas® announced today that Bone-Up®, a clinically validated micronutrient formula for bones and joints, and Vision Optimizer®, a comprehensive vision formula with blackcurrant that supports visual function, has won Better Nutrition Magazine’s 2009 "Best of Supplements" Award.

The award recognized outstanding supplement products in categories ranging from heart health and immunity to pain relief and cancer prevention.

Better Nutrition Magazine selected the winning products by conducting extensive interviews with a panel of experts, including naturopaths, medical doctors, and experts in the supplement industry. These experts also completed a comprehensive supplement survey and provided feedback on various supplements in 31 categories.

Bone-Up® is one of the best-selling bone health supplements ever developed. It supports both bone density and bone quality and features Australian bovine bone hydroxyapatite, the finest source of calcium available. Hydroxyapatite is the same form of calcium found in human bone tissue. This is bovine bone that has not been ashed or subjected to any chemical solvents. Bone-Up helps to replenish the calcium that is lost each year while nourishing the bone matrix for greater strength and resilience. In addition to hydroxyapatite, Bone-Up also contains Vitamin C, vitamin D3, vitamin K1, MK-7, Methyl B-12, magnesium, zinc, manganese, copper, boron and potassium citrate, all beneficial for optimal skeletal health and improved joint function.

In fact, Jarrow Formulas recently sold its 1 billionth capsule of Bone-Up®. Bone-Up® was launched more than 23 years ago with more than 4 million bottles sold.

Vision Optimizer, supports visual function and ocular antioxidant status and features the following nutrients:

  • Lutein and Zeaxanthin: critical antioxidant carotenoids for the macula of the eyes. Dark green, leafy vegetables are good sources of lutein and zeaxanthin. Lutein and zeaxanthin reduce age-related increase in the lens’ density.

  • New Zealand Blackcurrant Extract: contains powerful polyphenol antioxidants that reduce eye fatigue and promote eye comfort.

  • Grape Seed Extract: supports the strength of capillaries and other blood vessels in the eyes.

  • Alpha Lipoic Acid, Selenium and Vitamin B2: support the antioxidants glutathione and glutathione peroxidase, which protect the eyes’ lenses.

  • Ginkgo Biloba Extract: promotes circulation and contains potent free radical scavenging flavonoids known as ginkgoflavonglycosides.

  • Quercetin: an antioxidant that protects lens architecture.

"There are so many choices for supplements that finding products that are truly efficacious can be difficult," says Mark Becker, Director, Advertising/Communications for Jarrow Formulas. "What makes this recognition so gratifying is that both Bone-Up® and the nutrients that make up the Vision Optimizer® formula have been proven effective in clinical settings. Each product is in line with Jarrow Formulas' objective which is to offer high-quality, effective, affordable, and cutting-edge nutritional products that are based on sound scientific research and data."

Jarrow Formulas is a nutritional supplement formulator and marketer founded in 1977 and incorporated in 1988.  The company markets its products throughout the United States and internationally in more than 20 countries in Europe, Asia, Israel and Latin America.  The company offers a complete line of nutritional products that includes vitamins, minerals, probiotics, standardized herbal concentrates, amino acids, enzymes and enteral nutrition formulations.  Jarrow Formulas, Inc. is active in regulatory affairs, helping to maintain American’s rights to free access to dietary supplements. Its products are manufactured by Jarrow Industries Incorporated, a pharmaceutical quality facility located in Santa Fe Springs, CA. For more information, contact Mark Becker, Director, Advertising/Communications toll free at (800) 726-0886 or access the Jarrow Formulas Web site at

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*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
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