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Jarrow Formulas Announces Pterostilbene Dietary Supplement

LOS ANGELES — June 30, 2011 — Jarrow Formulas®, a formulator and supplier of superior nutritional supplements, is releasing to retailers a high-potency formulation of the powerful dietary supplement trans-Pterostilbene (terro-STILL-bean). This new item adds to the company's line of products that support healthy aging.

Pterostilbene is found naturally in blueberries, grapes and the bark of the Indian Kino Tree (Pterocarpus Marsuplum).  Also called dimethylresveratrol, it is a member of the class of nutrients known as stilbenes, which also includes resveratrol.  In comparison with resveratrol, pterostilbene is both more stable and more active, exhibiting greater bioavailability.  Pterostilbene has demonstrated positive results in areas such as cardiovascular and brain health. Research suggests pterostilbene may mimic many of the benefits of calorie-restricted diets by activating the sirtuin pathway associated with longevity.

The pterostilbene source used by Jarrow Formulas is the subject of several ongoing scientific trials.  These include clinical research being conducted at the University of Mississippi Medical Center in connection with the plant compound’s effects with regard to cholesterol, blood pressure, inflammatory responses and oxidative stress.

Jarrow Formulas’ 60-capsule bottle of Pterostilbene is made with pTeroPure™ pterostilbene. It will be available on June 30, 2011 and has a suggested retail price (SRP) of $29.95.



ABOUT JARROW FORMULAS

Jarrow Formulas is based in Los Angeles, California, and is a formulator and supplier of superior nutritional supplements. The company was founded in 1977 and today it markets its products in the United States, Mexico, Canada and throughout the world. Jarrow Formulas' goal is to promote optimal health based on sound scientific research data. The company’s complete line of nutritional products includes vitamins, minerals, probiotics, standardized herbal concentrates, amino acids, enzymes and enteral nutrition products. www.jarrow.com

pTeroPure™ is a trademark of Chromadex, Inc.

MEDIA CONTACT:
Rory Lipsky
Marketing Director, Jarrow Formulas, Inc.
(310) 204-6936
rory@jarrow.com
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*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
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